I am in a hurry and I need content for the portal. Product owners do not have time either to provide the right input. At least there is a clear, predefined structure for the content.
So I try to speed up with ChatGPT. The content structure helps to shape the prompts. And yes it helps to get the right terms to focus on. I do not like the long sentences ChatGPT provides, so I only take elements, add my own wisdom and have more than a text prototype. It can be reviewed and improved at any time.
My conclusion: ChatGPT delivers very quickly a starting point. Not more, not less.